By doing this to our partners, the relationship is unbreakable

Entrepreneurial Case   2025-06-12 09:13   20   0  

I am Xiaofan Daodao, a programmer who has been engaged in Internet development for more than 10 years. In 2023, I was forced to start my own business. Compared to the profession of code farmer, I am considered a veteran, and for entrepreneurs, I am a beginner.

After more than 2 years of entrepreneurship, we have served over 100 clients cumulatively. This plot is somewhat like the ups and downs of the Romance of the Three Kingdoms, where profits cannot be avoided in the end.

I remember the first client took a full 2 months to start working together, and the reason for the cooperation was that the boss was not satisfied with the "predecessor", mainly reflected in the response time of the requirements. At first, I thought it was because of programmers. As the collaboration deepened, I realized that I had become superficial.

Any collaboration is a matter between both parties, and the former programmer was definitely very cooperative at the beginning of the collaboration. As the collaboration deepened, he realized that he couldn't make money from the client, and the time invested was not proportional to the return. Therefore, he decisively turned around and left, which is the truth of the matter.

Customers may say they don't need money, but in reality, they have their own "little tricks" when it comes to the payment process. So later on, I also gave up on this client, and as a result, my investment and output were not proportional to my predecessor's. Leaving was the best choice. This is: Don't say it, but be honest with your body. Customers may say they don't need money, but they are honest about it.


Overall, the most reliable foundation for partners is not mutual trust, but rather interest binding, where input and output are positively correlated. By achieving this, cooperation can be long-term and the relationship is unbreakable.


In the past two years, I have seen many senior coders grow into industry leaders through hard work and opportunities. I am envious and self blaming. Why can others succeed but not me? This issue is reflected upon year after year and reviewed month after month, just like an e-commerce giant reflecting on its failures year after year.


As a junior entrepreneur, I know that you can definitely cross the river by feeling the stones, but as for how to do it, it can only be: cats have cat paths, mice have mouse paths; The Eight Immortals display their divine powers when crossing the sea.

I recently came across a sentence that left a deep impression on me: 'To be your own agent, learn to sell yourself first.'. Since leaving the workplace to start my own business, I have always wanted to achieve a transition from a code farmer to a brand IP by creating an IP. So far, I can only say that I have some insights:


Reliability is the core foundation of entrepreneurial success

Success belongs to the diligent you, me, and him.

The small boat turns around in a timely manner


Kaku (Software) Studio was established in 2023, as an individual entrepreneur in the new era, sharing the joys and sorrows of the entrepreneurial journey. Adhere to the service philosophy of not closing for the sake of closing deals, sincerely connect with every customer, and aim for reasonable quotations and high-quality services.

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